About Us

Our Story
Founded by Ayushi – Architect, Interior Designer, and Florence Design Academy Alumna.

Miraaya Couture is a luxury design house rooted in the timeless artistry of Banaras and envisioned for the modern connoisseur. Founded by Ayushi — an architect and interior designer with a master’s in fashion from the prestigious Florence Design Academy — the label embodies a seamless blend of heritage, structure, and soul.

Each Miraaya creation is a collector’s piece — meticulously designed in-house and crafted by master artisans using age-old weaving techniques and intricate hand embroidery. Every saree is named, storied, and one-of-a-kind — never mass-produced, never ordinary.

At Miraaya, we don't follow trends — we preserve legacies. With a deep reverence for Indian textile traditions and a commitment to elevated design, Miraaya Couture offers slow luxury for those who cherish individuality, artistry, and emotion in every thread.

This is more than couture.
This is Miraaya — where heritage is not reinterpreted, it is revered.